News in Numbers


The global packaging market is projected to grow from an estimated USD 1.14 trillion in 2024 to USD 1.38 trillion by 2029.


UK households throw away nearly two billion plastic packaging items weekly, with just 12% undergoing recycling.


Globally, 69% of consumers view compostable and plant-based packaging as the most sustainable, though opinions on the sustainability of packaging types differ by application and region.


94% of consumers show greater loyalty to brands that provide transparency, such as clear and accurate labelling, highlighting the critical role of labelling in fostering trust and loyalty.


In 2024, the target for recycling packaging materials was 80% overall, with steel at 87% and wood at 42%.